Grassroots PR | Media Outreach


Grassroots PR
Press Releases

Choose from three unique options for plain text releases. Create a professionally-formatted Standard Release with optional logo and hosted images, or an attention-grabbing Media Alert or Photo Opp announcement. Step-by-step templates and forms make it easy.
Select Presskit press releases to deliver your message with impact. Build a fully-branded, multi-media electronic press kit that grabs a journalist’s attention using the Presskit step-by-step template.
Count on Manage Releases to make it easy to track your pending and completed press releases.

Media Lists

Select a Pre-Created List; build a Quick List based on zip code, city and state, congressional district, and/or hand-picked journalists and sites; craft a custom list with List Builder; or upload and manage your own Private Lists. More choices give you more chances for success.
With Manage Lists you can fine-tune your saved lists and continually monitor individual list quality. Researchers will check each name on your lists every 90 days, as long as your lists remain active; or you can order a quick-response list update with our unique JIT option.

Distribution

Create a Distribution project with a few clicks of your mouse. Select your release, then pair it with one or more of your saved or private lists, set the release or embargo date, and send it on its way to up to 2,500 destinations.
Set up a News Alert for each distribution project – right at the time of distribution. News Alerts are free and unlimited, and keep you up-to-the-minute on the news media’s pickup of your message.
Distribution Reports provide an archive of your distribution activities, with a link to the media list that made up the distribution.

For more details about Grassroots PR, click on the links on the left side of your screen, or click here to request information and have an Account Representative contact you.